Innovation means continuously measuring, iterating, and learning in order to solve problems in unique ways. Here are examples from past projects where I helped organizations innovate and sustain transformative change. Included is a sample M&A integration playbook similar to what I co-wrote for a multi-billion dollar global SAAS company, a customer journey map and personas I designed for a new software app, and go-to-market processes and KPIs I rolled out with cross-functional teams to launch the first-ever commercial product.
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