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To realize a vision or solve a business problem, change needs to be initiated and managed well with frequent communication with stakeholders internally and externally. Here is a sample approach I relied on in two instances to help: 1) a private tech company launch its first product to market and 2) a public $1Bn tech company transform from being engineering/tech driven to customer-focused. My approach in both companies was to first understand their current state, define the goals or desired outcomes based on the organization's strategy, and then create an integrated program plan to execute either within a specific business function such as Operations or across the entire organization.

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